There's a problem with giving people an absolute choice as a way to motivate them: They could choose to demotivational option. A person could, rather than seeing the choice as a challenge to overcome, have a more pessimistic mindset and choose the path of least resistance. Sure the person might regret the choice later, but in the moment they will regret nothing. There's also the possibility that the person could be a complete cynic and choose the demotivational option just to spite the person giving them the choice.
Fine, I'll give up.
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